Category: Product Design

Exploring functional yet aesthetically pleasing details has been an everyday task for product designers.

Seeking a new perspective can arise from existing dilemmas within well-known products, including furniture with its complicated structures, ergonomic considerations, size concerns, and sustainability issues. This reconstruction process aims to elevate these designs to be adaptable to present situations such as themeable interior demands and architecture in hospitality sectors without dismissing their iconic features.

Studio Hendro Hadinata’s holistic approach to design interpretation, combined with EVERY Collection’s craftsmanship, has resulted in the creation of a line of ‘Bread and Butter’ chair collections.

---

Discover more about the collection.

2023

With the concept of traditional Indonesian gateways and temples (candi), this design is a reflection of Nusantara’s ancestral philosophies. Gerbang Terbelah (divided gateways), popular in Java, Bali and Lombok, has become our main inspiration. Gerbang Terbelah is still one of the most impactful architectural relics in Indonesia which was said to be found in the Majapahit era. Candi Bentar, has also become one of our main compasses.

---

Studio Hendro Hadinata x Robries

Product
Bentar Lamp

Material
Recycled plastic

ROBRIES is providing quality 100% recycled polymer sheet based in Surabaya, Indonesia. Our abilities to understand clients’ needs and to meet their requirement have positioned us to be a market leaders in quality recycled product in Indonesia.

Inside our own manufacturing facility have recycled 110+ tons of plastic waste and upcycled 200+ millions of bottle caps, transforming them into 20.000+ valuable products for more responsible living.

Click here to get to know Robries.

As an industrial product designer deeply engaged with material innovation, Studio Hendro Hadinata has partnered with Robries, a recycled plastic manufacturer based in Surabaya, Jakarta, and Bali.

This collaboration explores the journey from waste to high-value design. Beyond simply transforming plastic bottle caps into polymer sheets, the partnership focuses on experimental product design—creating accessible, market-ready pieces that allow users to integrate sustainability directly into their lives.

---

Discover more about the product.

2022

A contemporary reimagining of the traditional tricycle in Scandinavian scheme, drawing inspiration from the sleek simplicity of its design. Infused with modern functionality, this innovative take on the classic vehicle offers a refreshing transformation.

Noteworthy features include a plush, comfortable puff for the backseat, providing passengers with a cozy ride. Handrests on both sides facilitate ease of access, ensuring passengers can embark and disembark effortlessly. Additionally, the inclusion of lamps serves a dual purpose, not only illuminating the path ahead but also acting as signals to other vehicles on the road, enhancing safety.

With its blend of style and practicality, “SI CEPAT” sets a new look for transportation exploration of product design.

---

Studio Hendro Hadinata x Every Collections

Product
Si Cepat Becak Installation

Material
Becak with modification

2021

Soy Racking Collection is a series of racks and cabinets inspired by the traditional process of making tempeh or tofu in Indonesia.

Inspired from the main tool used in this process – a rack to hold the tempeh or tofu – the Soy Collection offers versatile functionality. It can serve as a tray to conveniently carry and serve guests, embodying the essence of Indonesian culinary tradition in everyday living.

Available in five different configurations:

Soy Cabinet Short

Soy Cabinet Tall

Soy Shelf Short

Soy Dining Set

Soy Living Set

---

Studio Hendro Hadinata x Every Collections

Product
Soy Racking Collection

Material
Plywood bending

2021

In response to the need for personal workspace in offices, our studio has developed Senyap, a dynamic divider that rotates 360 degrees. Made from sound-absorbing foam, it provides employees with quiet and uninterrupted work environments, whether at individual desks or shared tables. Senyap enhances productivity by allowing users to focus without disturbances from external noise, making it an ideal solution for modern workplaces.

Available in two sizes to suit your needs: Large as a room divider, and Small as a desk organizer.

---

Studio Hendro Hadinata x Every Collections

Product
Senyap Divider

Material
Plywood bending

2021

Recalling the charm of observing a birdhouse, Pagupu adds a playful touch to your living room or bedroom as a book rack. Its robust construction ensures stability while its open design allows for versatile rotation to suit any interior aesthetic.

---

Studio Hendro Hadinata x Every Collections

Product
Pagupu Book Rack

Material
Plywood bending

2021

In response to the heightened need for hygiene products and sterilizers during the COVID-19 pandemic in Indonesia and globally, Studio Hendro Hadinata introduced DADU.

This sophisticated yet practical sterilizer offers a compact size for convenient portability. Its elegant design not only enhances the aesthetics of any room but also serves as a functional stool with storage capability, providing an innovative solution to prevent the spread of viruses.

---

Studio Hendro Hadinata x Every Collections

Product
Dadu UV Box/Stool

Material
Plywood bending

Phase two of the collaboration project between Studio Hendro Hadinata for EVERY Collection responds to the international post-COVID season. Our focus is on enhancing everyday products to elevate the quality of everyday living experiences.

---

Discover more about the collection.

Crafted with passion to celebrate everyday living, Dio Living is a youthful furniture brand that blends comfort, style, and character. Launched in 2021, Dio Living was created to meet the evolving tastes of a new generation—those who value aesthetics as much as functionality.

From globally sourced materials to thoughtfully designed pieces, Dio
Living empowers the modern lifestyle with furniture that reflects individuality, comfort, and elevated living. By offering accessible luxury, we help young homeowners and renters create spaces that feel like home.

Click here to get to know Dio Living.

Furniture with a soul, culture at its core.

Hendro Hadinata’s collection is inspired by Kemaro Island in Palembang, where Chinese and Indonesian cultures harmoniously coexist. As many of the locals work as fishermen, some of the designs in this collection are influenced by the shapes of sampans (a type of traditional boat).

Symbolic elements inspired by animals such as the buffalo and tapir, also serves as a key concept in this collection. The elegance of the lotus flower and the traditional jumputan fabric are central themes in the Musi Banyuasin series—a line of furniture and home accessories that reinterprets Indonesia’s rich heritage into a modern lifestyle.

---

Discover more about Musi Banyuasin Collection.